Zubi's Sourdough loaf showcased against the bakery sign "Even our crumbs are delicious" BW photo.

PHILOSOPHY

Founded in 2021 by Shine & Mo, Zubi Bakes has reimagined the art of sourdough in Kenya, crafting a culinary legacy rooted in tradition and innovation.

Our philosophy transcends mere bread-making — it is a dedication to ingredient purity. We reject the industrialised approach of modern baking, choosing instead to work exclusively with untreated, locally-sourced flours and the most elemental ingredients: water, salt, and our living sourdough culture. Our commitment means absolutely no preservatives, no additives, no shortcuts. Each loaf is a testament to simplicity — a radical act of culinary resistance against the homogenised, chemically-enhanced bread that dominates modern markets.

Today, led by a team passionate about authentic fermentation and local agricultural heritage, Zubi Bakes maintains an unwavering commitment to the craft of slow bread: an artisan approach that honours natural fermentation, supports local farmers, and celebrates the transformative power of time-honoured baking techniques.

Nestled in the vibrant neighbourhood of Gigiri, Nairobi, our bakery stands as the heart of Kenya's artisanal sourdough movement — a place where ancient grain wisdom meets contemporary culinary creativity.

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